In an exclusive interview with Famouz TV, Bose Ogulu, renowned as the mother and manager of Afrobeat star Burna Boy, delved into the profound influence of her upbringing on her approach to artist management.
Reflecting on her exposure to the legendary musician Fela Kuti during her formative years, Ogulu highlighted how her father’s role as Fela’s manager left an indelible mark on her career trajectory.
Central to the conversation was Ogulu’s poignant portrayal of the pivotal role played by artist managers. Drawing from her family’s rich musical heritage, she eloquently outlined the multifaceted responsibilities incumbent upon managers, ranging from financial stewardship to overseeing the seamless operation of an artist’s affairs.
Ogulu underscored the enduring significance of the lessons gleaned from her early exposure to Fela’s management dynamics, underscoring how these insights continue to inform and shape her approach in guiding Burna Boy’s career to global prominence.
Her narrative not only celebrated the legacy of her father’s stewardship but also offered a compelling glimpse into the evolving landscape of artist management, where strategic acumen and a profound understanding of the industry’s nuances are paramount.
As Bose Ogulu continues to navigate the complexities of artist management with aplomb, her insights stand as a testament to the enduring influence of Fela Kuti’s legacy on contemporary African music and beyond.